Food Safety Mitra (FSM) launched on World Food Day

Question: The Food Safety Mitra Scheme was launched by Government on World Food Day. Which two more schemes were launched on the same day?
(a) Eat Right Jacket
(b) Eat Right Bag
(c) Eat Right Jhola
(d) Eat Right Bora
Correct option:
(a) 1 and 3
(b) 1 and 4
(c) 1 and 2
(d) 2 and 4
Answer: (c)
Related facts:

  • World Food Day 2019(16th October) was celebrated in India. Union Health Minister Dr. Hrash Vardhan commemorated the occasion.
  • The theme for this day was ‘Healthy Diets for a Zero Hunger World’.
  • To mark the occasion, Dr Harsh Vardhan also launched the ‘Food Safety Mitra (FSM)’ scheme, along with the ‘Eat Right Jacket’, and ‘Eat Right Jhola’.
  • These schemes were launched to strengthen food safety administration and scale up the ‘Eat Right India’ movement.
  • The Eat Right India movement is a crucial trigger for the much needed social and behavioural change. This campaign along with the ‘Fit India’ Movement’ can achieve huge success if the right strategy is adopted and efforts are made to reach out to every section of the society.

Food Safety Mitra Scheme:

  • The ‘Food Safety Mitra (FSM)’ scheme will support small and medium scale food businesses to comply with the food safety laws and facilitate licensing and registration, hygiene ratings and training.
  • This scheme would also create new employment opportunities for youth, particularly with food and nutrition background. The FSMs would undergo training and certification by FSSAI to do their work and get paid by food businesses for their services.

Eat Right Jacket Scheme:

  • The ‘Eat Right Jacket’ scheme will be used by the field staff. This jacket has a smart design to hold tech devices like tablets/smart phone, a QR code and RFID tag for identification and tracking.
  • Apart from providing safety to field staff on duty, this would bring in efficiency, professionalism and transparency in food safety administration and bring in a sense of ownership & visibility of FSOs.

Eat Right Jhola Scheme:

  • The ‘Eat Right Jhola’, a reusable cloth bag shall replace plastic bags for grocery shopping in various retail chains.
  • These cloth bags are being provided on rental basis through a private textile rental service company.

Links:
https://pib.gov.in/PressReleseDetail.aspx?PRID=1588275