Asian Tea Alliance

Asian Tea Alliance
Question: Recently Asian Tea Alliance was launched in which of the following country?
(a) China
(b) Japan
(c) Sri Lanka
(d) India
Answer: (a)
Related facts:
  • On 19th April, 2019, a union of five tea-growing and consuming countries launched an alliance named Asia Tea Alliance (ATA) in Guizhou, China.
  • The members of the alliance are the Indian Tea Association, China Tea Marketing Association, Indonesian Tea Marketing Association, Sri Lanka Tea Board and Japan Tea Association.
  • ATA plans to work towards enhancing tea trade, cultural exchanges, technology exchanges as well as globally promoting tea.
  • It will also work towards enhancing global consumption of tea while creating a sustainability agenda for the future of Asian Tea.
  • Memorandum of Understanding was signed earlier in December, 2018 between the Indian Tea Association and China Tea Marketing Association.
  • The two associations signed the pact to promote green and black tea consumption in major tea markets of Europe, the U.S., Russia and West Asia besides India and China.
  • Tea exports from India reached a 36 year high of 240.68 million kgs in calendar year 2017. The previous record was 241.25 kgs in the year 1981.

Links:

https://economictimes.indiatimes.com/news/economy/agriculture/with-240-68-million-kilograms-2017-tea-export-at-36-years-high/articleshow/62807516.cms?from=mdr

https://www.thehindu.com/business/Industry/asian-tea-alliance-launched-in-china/article26891101.ece