Co-branded credit cards launched

Co-branded credit cards launched

Question: Which of the following Bank has tied up with non banking finance company Bajaj Finance to launch a series of co-branded credit cards for Indian customers?

(a) Kotak Mahindra Bank
(b) RBL Bank
(c) HDFC Bank
(d) ICICI BankAns: (b)
Related facts:

  • On 23 November 2016 Private sector lender RBL Bank, has tied up with non banking finance company Bajaj Finance to launch a series of co-branded credit cards for Indian customers.
  • The first of these credit cards is proposed to be launched in the fourth quarter of FY17.
  • The co-branded cards are targeted at the large segment of people in metros and non-metros who have no credit cards.
  • These will have many customer-friendly features, including no-cost EMI options, easy borrowing rates, digital payment solutions and more.
  • The cards will also boast attractive offers and deals, said the bank in a statement .

Reference:
http://money.livemint.com/news/company/news/rbl-bank-partners-bajaj-finance-to-launch-co-branded-credit-cards-508163.aspx
http://www.business-standard.com/article/news-cm/rbl-bank-and-bajaj-finance-partner-to-launch-co-branded-credit-card-116112301213_1.html
http://economictimes.indiatimes.com/industry/banking/finance/banking/rbl-bank-ties-up-with-bajaj-finance-for-co-branded-credit-cards/articleshow/55664130.cms